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标题: Intern needed at an multinational PR agency --- Burson-Marsterller [打印本页]

作者: BM2014    时间: 2016-1-28 11:06
标题: Intern needed at an multinational PR agency --- Burson-Marsterller
I. Job Summary:

A. Purpose:

The Intern supports the various public relations account team servicing the Client by working on task oriented projects that require media analysis, research and writing support.

B. Business Objective:

Through research, writing, and administration the Intern supports the account team to serve the Client.

II. Primary Responsibilities:

•        Write and distribute pitch letters, news releases, backgrounders, fact sheets, bios, newsletters, prepared remarks, and standby statements.
•        Assists with administrative tasks such as preparation and distribution of publications.
•        Create and maintain media lists.
•        Handle routine media inquiries.
•        Monitor media to report coverage that affects the Client's business.
•        Undertake research on behalf of the client.
•        Attend events, trade shows, and press conferences.
•        Assist in account administration duties such as activities reports.
•        Attend team meetings and, where appropriate, client meetings.

III. Organizational Associations:

A. Supervision:

Depending on the account structure, an Intern may report to a Senior Associate, Manager, or Director. An Intern works under close supervision.

B. Internal Communications and External Contacts:

The Intern works with the junior staff at the Client, internal service departments, external vendors, news media, other Ad/PR agencies and account handlers at BM to service the Client.

IV. Skills Required:

· Must be a good communicator both orally and in writing.
· Must have good interpersonal skills.
· Ability to work as member of a team.
· Ability to handle multiple tasks simultaneously.
· Ability to organize and prioritize work under pressure.
· Ability to work with detailed information.
· Skill in using office equipment.


V. Recommended Background:

· Entry level position.
· College degree preferred.
· Basic understanding of the field of public relations.
· Limited knowledge of client or practice area.


作者: BM2014    时间: 2016-2-1 09:59
If you are interested in it, please send your CV to this email address:
intern.china@bm.com and David.xu@bm.com




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